
(Part I) How to Reduce Churn and Keep Members Engaged, with Diana Tower (Membership Series)
The Art of Online Business
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Creating Engagement in a Facebook Group
A lot of people talk about creating engagement in a community and really like man ging the community. I would say that that adds little to nothing in terms of helping your members actually connect with each other. In terms of strategy, it's all about emotions, fr ight. So we want to amplify or trigger positive emotions, but we also want to minimize and avoid negative emotions. And so i think that if you want to create a space where people like feel something, and they actually feel a part of your community, you really need to approach it.
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