2min chapter

Planet Money cover image

The zoo economy (classic)

Planet Money

CHAPTER

The Economics of Influencers

The New England Aquarium is out on the waterfront in Boston. The centerpiece of the place is this amazing multi-story tank. Social media influencers are Gen Z's new favorite career and a multi-billion dollar industry. So, how do influencers turn those clicks, likes, infuse into real money? And maybe even a long-term profession?

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode