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Creating Vs Capturing Demand with Sam Kuehnle of Refine Labs

Confessions of a B2B Entrepreneur

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Introduction

Moteclin and Nosjust Lake met on linked in last week to talk about beatby marketing. They also discussed paid spend for content consumption, which i think you have a popular linkton post about. Mark ting idea that i want to pitt you at the end. Moteclin: If all you do is create domand ad, you don't have a mechanism to capture it,. You're going to hit that plateau. Nosjust lake: When people want to buy, they want to learn. And we keep confusing these two as what's in ten verses? What's just someone doing research and going about their data day of how to do their job better.

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