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6min chapter
340. Marketing Dental Care to an Aging Demographic
Daily Dental Podcast
Analyzing Aging Demographics and Marketing Strategy
Exploring the increasing average age of world leaders, US Congress members, CEOs, and Hollywood actors, with a focus on the consumer spending patterns of seniors, particularly in health-related sectors. The chapter suggests targeting the aging demographic for dental care services like implants and crowns due to their substantial contribution to overall consumer spending.
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