Kyle Poyar (OpenView): Top of Funnel for PLG
BUILD with Blake Bartlett
Product Growth - What Does Verality Really Mean?
A lot of products have opportunities for birale they might be mithing out on, even if they don't see themselves as an inparently vital product. The steps that i like to think about start by adding and promoting social features in your products. And you could also even think about a word of mouth, or folks showing off your product to other people because they're so excited out it as forms of verality.
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