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Barry Katz: The history and philosophy of design in Silicon Valley and beyond

Design Better

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The Concept of Diffusion and Learning from Failure in Design

The chapter explores the concept of diffusion and its relation to visionaries in design, discussing how ideas that cannot be executed at the time often become widely accepted in the future. It also highlights the importance of failure as an experiment and learning opportunity in product development, using Steve Jobs and Apple as an example.

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