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Bell Curve

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The Schilling Point: D Y DX

The cheapest way to stand up your app when you have like an MVP is on a general purpose rollup, right? And then if you get lots of users, you find product market fit. Then at that point, I have enough users that they come with us to our own rollup. We try to make that migration as frictionless as possible. Once you get to the very top of the pyramid, there's probably one outcome where it's only really the largest apps that have the leverage and desire to move to their full like full stack app chain.

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