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Too big tech: is Alphabet approaching a growth ceiling?

The Intelligence from The Economist

CHAPTER

Tech Giants at a Crossroads

This chapter analyzes the recent performance of major tech companies like Alphabet, Amazon, and Apple, highlighting the challenges they face in maintaining growth amidst mixed quarterly results. It particularly focuses on Alphabet's struggles with its core digital advertising business and explores the company's strategic investments in areas such as AI and cloud computing. The discussion raises critical questions about the future of these tech giants and the potential impact of AI on various industries.

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