289 - Ask Me Anything with Chris Walker: Episode 2 | Demand Gen Live S2 x80
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Y, of Course I Clark, What's That?
Clark: I'm a vet in the agency world, and within the last couple of years, ie ventured into cyrus security marketing. And one of the interesting things that i found was that if you look at the anatomy of a siber attack, it's very, very close to a marketing campaign. Woly: Why there is a lot of ambulance chasing going on? Yes? It's like trying to get people, based on fear, to buy things. This ist just sheer, like lack of respect for a sea level executive, in my opinion. Clark: A lot of times i've heard, i don't have time to save time, like you're doing everything wrong
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