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The Critical Role of Sales Managers in Driving Growth with Scott Rudy

Revenue Builders

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Revamping Sales Recruitment

This chapter explores the fundamental issues related to sales team failures, often attributing these challenges to management shortcomings rather than employee performance. It stresses the critical need for clear success definitions and flexible hiring profiles, encouraging a proactive approach to talent recruitment and development. Through insightful discussions and personal anecdotes, the chapter highlights how effective coaching and a strong organizational culture can transform talent development into a competitive advantage.

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