2min chapter

Finding Our Way cover image

32: The Intentional Design Executive (ft. Kaaren Hanson)

Finding Our Way

CHAPTER

How Do You Drive That Alignment?

One of the things that I hear about from people who are in executive leadership roles is that there's a qualitative difference in the job. When you have people who have pretty large chunks of their own responsibility and their own needs for autonomy associated with that, it creates friction across teams. How do you drive that alignment? Well, we bring it back to creating one experience. There's whatever 800 people, it's one freaking experience. And so we start to look at what is the experience as you go across these 25 products in one journey.

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