S4 E2: Facebook Ads/Prime Energy Drink’s Brilliance/Honest Co.’s Insanity
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How to Run a Facebook Cost Cap
Sharma Brands creates landing pages for a bunch of businesses and then run. ads for those landing pages at Sharma Brands. We do for our internal stuff and we're about to start doing it for clients very shortly. You know, I wanted to talk about cost caps because it seems like everybody on the world on Twitter is like, Hey, you should be running Facebook cost caps. And literally every time I run a Facebook cost cap, it doesn't spend any money. So yeah, I've got I've got a little bit of knowledge on cost caps, not a ton, but excited to talk through it.
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