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INTERVIEW: Tom Eisenmann (HBS) on Why Startups Fail
Idea to Startup
When to Pull the Plug?
When to pull the plug is really one of I think the hardest decisions an entrepreneur has to make. Pivots are resource intensive and they take time to figure out whether they're working. When you can't raise new money, you go back to your existing investors for a bridge. Investors want to buy you wounded but not dead.
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