I worry a little bit that sometimes that transparency argument can be used as one that puts all the responsibility back people as consumers. There is a really strong roll for an enabling policy framework that makes it much easier for people then, to make the right choice. The most important thing if you live in dem acy is to vote. And here's a blunt fact, american youth are much more pro a climate change than older people, but they vote much less. If they had voted in the same proportion as older people in 20 16, we'd have never had donald trump or America pulling out of paris agreement. We're all connected, and that's how people should try and effect

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