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3min chapter
Katie Stone - Director of Knowledge Management at Berry Appleman & Leiden LLP
Knowledge Cast by Enterprise Knowledge
The Importance of Content in KM
Justin: I think a lot of times people get very excited about talking about the KM benefits. But where KM really needs to go are the business outcomes, that being client satisfaction. If you communicate well and demonstrate your expertise, if you serve your client flawlessly, then you're going to keep that client. Justin: There is a direct line between good KM within an organization and happy clients who will recommend you to others.
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