REI182: Escaping His 9 to 5 w/ Raleigh Williams
The Intrinsic Value Podcast - The Investor’s Podcast Network
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The Benefits of Building an Escape Room
In Utah, there's one main freeway called I-15 that kind of connects all of Salt Lake and Utah County. And because we were right next to the traffic source, when we put our sign and our escape bus, you know, right on the side of the road says, Alcatraz Escape Games book here. It made it so we never really had to learn how to do paid advertising or anything like that. We bought their social media pages and their email list. The avatar of someone who goes to an axe throwing business is very similar to a Champoline Park customer. That became the playbook that we used as we went to new locations.
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