Dylan: Don't build your professional house on somebody else's land, right? You don't want that job. Go to content house on rented land. Joe Politzi: Just like just like having a boss decide whether you're not, you're going to be coming to work tomorrow or not. OK, bye-bye. Thanks for listening to this episode of the Send and Grow podcast. If you liked what you heard, here are three quick ways that you can show your support.
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop content marketer Dylan Redekop sits down with Joe Pulizzi of The Tilt Media.
Joe is considered the "godfather" of content marketing, founding Content Marketing Institute in 2007 and selling it 9 years later. In addition to writing a number of content marketing books, he's founded The Tilt Media, a growing newsletter & education business, along with its own live event: the Creator Economy Expo. Joe has been in the media game for a long time and has a lot of lessons to share.
In this episode, Dylan & Joe discuss…
- How to make a newsletter model successful for your business
- How to leverage the "Subscriber Hierarchy"
- Why most operators should only focus on ONE platform
- 10 different ways to monetize a media business
- Why right now is the best time ever to build a content or media business
- and so much more!
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