17min chapter

Product Talk cover image

EP 487 - Launch Code Project CPO on Building Successful Cross-Functional Product Launch Teams

Product Talk

CHAPTER

Mastering Product Launches

This chapter explores the strategies behind successful product launches, emphasizing the need for effective cross-functional teams and trust among members. It highlights a case study on an IT infrastructure project, illustrating the urgency and collaboration required to meet client demands while acknowledging the challenges that arise from miscommunication. Ultimately, the discussion underscores the importance of treating product launches as iterative processes to enhance learning and success.

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