How to Get Your Product to Page One on Amazon

When I first started I did do some PPC so then that would help get the initial momentum and stuff. The reason why my last business ended up growing as much as it did was because my product started coming out in what are called in the publishing industry it's roundups. It just has taken on a life of its own so and that I don't even pay for so now what I've done is take this money that I would have put into PPC well not even just like a fraction of it actually and I pay somebody to send out these emails and follow up with these editors.