AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
Facebook's Plan To Be Cool Again
Land of the Giants
How Facebook Optimized Time Efforts
Around 20 15, facebook had a specific goal. We were really looking at time spent. The idea being that if you choose to spend your ime with facebook, we're providing you with a lot of value. Whatever kept you on facebook the longest would give you more of that kind of content. But eventually facebook realized this approach could have some unintended consequences. When you kind of optimize a system for time spend, you get people trying to trick you into watching something that's not that valuable and clicking on it. Click bait.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode