Search Engine Ads Are a Great Tool for Businesses

Google makes all their money by looking at your search history and delivering you targeted ads. DuckDuckGo's value proposition against Google is, okay, maybe our search results are not quite as good but we're not going to go and store all your data in the same way that Google does. You could say that there's a benefit to users too, but it is kind of scary how much data is known about you. It ends up in a lot of court cases. And I've gone into Google and set all the privacy settings as well as other users for my own personal protection.