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Annie Duke: When To Quit, Monkeys vs Pedestals & The Dark Side of Goals

Creator Lab - interviews with entrepreneurs and startup founders

CHAPTER

The Dark Side of Goals, Monkeys Versus Pedestals, and Divine and Conquer

Every goal needs an unless, which is kind of what you were just talking about there. You mentioned the kill criteria, quitting coach. There's two more in here, which we probably won't get a chance to talk about now but people should go and check out the book. Monkeys versus pedestals, mental model, and divine and conquer.

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