18min chapter

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Leveraging In-Stream YouTube Ads for Generating Listings | This Week in Marketing

The Tom Ferry Podcast Experience

CHAPTER

Strategic Real Estate Marketing Through YouTube Ads

The chapter explores innovative real estate marketing strategies through YouTube ads, focusing on creating engaging and humorous videos to attract potential clients. It discusses the speaker's unique approach to open houses, utilizing tactics like hosting a taco truck to build community engagement. Strategies for effective targeting, budget allocation, and combatting ad fatigue are also highlighted, emphasizing the importance of customer-centric calls to action for optimal performance.

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