2min chapter

How I Built This with Guy Raz cover image

Audible: Don Katz

How I Built This with Guy Raz

CHAPTER

How Did This Idea Just Take Over Your Life?

The business itself was so infinitesimaldd, and small. I realized through just basic journalistic research that 93 million americans drove to work alone every morning. And i basically justwe said, if we only penetrate nine % of them at ten dollars month for a service that enriched their lives, here's how big the business would be, right? That's how we were able to get, you know, which's now very small amounts of money,. but was then, to us, a lot of money to a to make audible.

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