The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics cover image

261. Both/And Thinking with Dr. Wendy Smith

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

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Is It a Yes or a No? Or Is It an Anchoring?

There are some people that are very in the like black and white thinking, you know, of like I want it to be a yes or a no. The invitation is if you just start by noticing how often you say or and start with that yes and shift the or to the end, it shifts up neural. Just changing the question will invite you this is the reframing will invite you into just a whole different way of thinking.

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