Gallo's Journey: From Jug Wine to Premium Player

When Ernest and Joseph Gallo died in 2007, decades after their brother Julio, it put an end to a family saga that had stretched for the better part of a century. But the company the brothers founded is still going strong. On the show this week is Cyril Penn, Editor In Chief of Wine Business Monthly, a trade magazine for the wine industry. We’ll talk about the current state of the Gallo Family wine brand and how it fits in the wider California wine industry. Plus, we’ll bring in Barbara Bogaev, who wrote this series, for a quick chat about how she researched the story. 

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