3min chapter

Dan Kennedy's Magnetic Marketing Podcast cover image

8 Factors that Control Closing Percentages (2 of 2)

Dan Kennedy's Magnetic Marketing Podcast

CHAPTER

The Final Obstacle to the Clothes Is the Buyer's Own Disbelief in the Product

The final obstacle to the clothes is not the leaf and in the cellar, the product service, its features or benefits, but it is the buyers own disbelief in themselves. It's more difficult to achieve im as far as sot, of my short list of ways to achieveisisthe beliefredistibly disbelief of your assertions  and also their abilities to do it themselves. And we obviously testimonials. Any recognition that you receive, awards, you one will help a your personal story,. If you can relate to the buyer, or the buyer can relate to you with your own personal story, that helps a lot. Another way is sertaiin just with case studies.

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