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MMA and the business of America

The New Bazaar

CHAPTER

The UFC and the Ufc Mergers and Acquisitions

The ufc was even more dramatic than anything we saw anywhere else. In the early two thousands, while the ufc was struggling, there was a promotion in japan called pride f c. They would sell out 50, 60 thousand seat stadiums in japan. But then they ran into trouble around two thousand six and were bought by the ufc. And so you see this this concentration of the market where the ufc goes from having something like 25 to 30 % of all the top ten fighters to having 80, 85% of the top 10 fighters. That's astonishing. According to the antitrust lawsuit, it's plausible that 90 percent of all mix marshport globally goes to the ufc

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