The book is a journey among people who I think show a way out of the kinds of conversations that get stuck on Twitter. A big part of persuasion is rallying people to get more excited about the thing they may latently feel, he says. "I personally do not think the national or international conversation should be moderated by people who couldn't have a functional conversation with you at a party"
Guest host William D. Cohan joins Kara to discuss the latest developments in the Twitter saga: banned accounts will return! Apple could ban Twitter from the App Store! Elon drinks caffeine-free Diet Coke?! Also, protests in China could disrupt Apple. Friend of Pivot Anand Giridharadas joins to discuss his latest book, "The Persuaders," and how clear, concise messaging could help save democracy.
Suggested reading:
"Power Failure: The Rise and Fall of an American Icon" by @williamcohan
"The Persuaders: At the Front Lines of the Fight for Hearts, Minds, and Democracy" by Anand Giridharadas. You can follow Anand at @anandwrites.
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