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Ep. 257 How I Raised It with Joe Vrankin of Puttshack

How I Raised It - The podcast where we interview startup founders who raised capital.

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The Advantages of Family Offices Over Venture Funds

The first round was really what I'll call true friends and family to traditional raise of a startup. Promethean partners, which is a private equity firm that originally started in the UK,. They're managing director lives in the US. And they were looking for their first what I call anchor US investment. So they led our they led that first round. But then we also had, I would say, probably eight to 10 large family offices between US family offices and UK family offices. The advantage I think the family offices have over venture capital is family offices tend to think from an investor standpoint, and it with a different mindset.

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