Status roles (E)
Akimbo: A Podcast from Seth Godin
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The Status of No Status Is the Deal Killer
Shame that basic human emotion, one of the topsix emotions that people experience. Shame is the status enforcer. What marketers have learned is that the shame engine won't stop working. All they have to do is highlight it, press on it gently and remind us that we don't want to be at the bottom of the pile.
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