How To Connect, Converse, And Convert Through Social Media Listening
The Duct Tape Marketing Podcast
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Is Social Penetration Theory Applied to Social Media?
Ryn A's new book is called Social Penetration Theory. The theory says that human beings form relationships through self disclosure. Can brands use this, you know, opinions and feelings type content to better con act, converse and convert their audiences? Ryn: "We're not really building arel ship with cliches and facts, right?"
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