Three Rules cover image

On Going Viral

Three Rules

CHAPTER

Is There a Balance Between Strategy and Content Creation?

Mr. Robot's girlfriend is a strategist, but it's very specific in terms of what she does. She works on strategy and figures out how to market shows like "Mr. Robot" And then from there figuring out what ways does your current audience like take in media the best,. Do they want it to feel more editorial? Is it quick? How old or young are they usually is a good feel for how much content they're willing to take in?

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