Ep 302: The Road to 9 Figures with Cody Plofker from Jones Road Beauty (Plus Cody’s YouTube and Meta Ads Funnel Breakdown)
DTC Podcast
How to Start a Custom Landing Page
I have very rarely seen a PDP homepage or collections page work better than a good dedicated landing page. I think in the beginning, what you need to be testing is your messaging more than anything. Listicles are really all about the messaging and not about the design. You're not going to win any design awards, but they just convert. It's like web flow for Shopify is how I describe it. Like, you know, like it's very drag and drop. The performance is really good, meaning the speed is really good. But of course, when you're launching, you don't have the budget to test that much. So we use Replow, investor and Replow
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