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#292 ‒ Rucking: benefits, gear, FAQs, and the journey from Special Forces to founding GORUCK | Jason McCarthy

The Peter Attia Drive

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The Journey of Rucking: Building Resilience Through Community

This chapter discusses the initial hurdles of promoting a rucking gear brand and the innovative partnerships forged to gain traction. It highlights the emotional growth and camaraderie fostered through the Go Ruck Challenge, emphasizing the transformative power of teamwork and endurance. The speakers reflect on personal struggles and the importance of humility in overcoming challenges, showcasing the universal desire to pursue hard tasks within a supportive community.

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