How to Create an Experience for Whoever Opens an Email That Seems Designed

Mo Graft: It's really about creating an experience for whoever at Buck opens that email that seems designed. If you if you're not going to put the time into it, then most likely no one's even going to look at it is my point. Do you do are you more impressed if they've worked with big clients or if their entire portfolio is just personal work? Does that bother you? No, no, no. You know, as long as it it's inspired work and shows a dedication to the craft, then, and that's fine.