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#227: Rory Sutherland – The Wise Philosopher of Marketing & Ideas
The Danny Miranda Podcast
I Love the Huckster Story of James Watt
i think ther's a whole market for electric cars for people who just can't quite buy into the whole tes la cult. I love the huckster story of james watt, who invented the horse power as a unit of power to sell steam engines to mines. The personal brand is very important because you do feel there's a guy there, you know, behind the scenes, who's kind of got you back. Richard branson had it, for example, only u k. i really like the gy and, let's face it, before, you know,. there were, there were a whole bunch. You know, nineteenth and eighteenth century briton was full of these
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