368: What Successful Amazon Sellers Do Differently To Grow With Jeff Cohen
The My Wife Quit Her Job Podcast With Steve Chou
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How Do Images Sell on Amazon?
Mobile dictates a lot of traffic and transactions on amazon. It's amazing how many people have never looked at their own product detail pages ouna mobile device. People are not reading all your bullet points, right? Sorry. They are looking at all your images, and very few will scroll down, unless it's a complicated product. And so whatever your main selling points are of your product, those have to come across to your consumers inside the images. Otherwise your consumers are going to not understand your product, your value and your brand.
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