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2min chapter
Was YouTube’s NFL deal a $2 billion mistake?
Channels with Peter Kafka
Is Apple Going to Want Sports Rights?
Peter Stern: Apple has a strategy where they just want to own everything and get everything in there. He says the company is fiscally disciplined, so it's not going to sort of go out there looking for rights. The NBA doesn't have any problems when it comes to media rights but will be hard-pressed to deal with Apple on its terms. "I think that's going to be a big problem for the NBA."
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