Katia Beauchamp, Co-founder and CEO of Birchbox: “You just have to swing for the home run.”
9 to 5ish with theSkimm
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How Did You Know You Had Something?
When did you realize like this is this is going to be big? It sounds silly and we were just talking about this as a company but the first phase of that was feeling my and Haley's excitement for the idea. We also were in business school at the time and we're kind of like nerding out on, you know, five hundred billion billion dollar beauty industry That was 2% penetrated online inefficient market.
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