335: Alosant: Lessons on Bootstrapping a SaaS to $2M ARR - with April LaMon
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
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The Value of Creating an App for Residents
The app is a great marketing tool in terms of selling them on the lifestyle and all the wonderful things they'll be able to do when they buy a home there. Homes and master planned communities typically sell at a 15% price premium to a similar house outside of one. And so creating that sense of place, wrapping it around a powerful brand does create economic value for the developer.
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