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The Law of Shitty Returns in Advertising
The all the ads on Twitter look the same right it's kind of these gimmicky gimmicky products that don't have a whole lot of relevance. So, I think that's going to be so much better and so the quality of advertising on threads is going to have such an enormously higher KPI. And if you're advertising on Twitter, does Hampton advertise on Twitter? But my personal opinion is that like well actually I don't pay for ads either.