UglyDoll’s David Horvath on Building a Massive, Long-term Brand l Overpriced JPEGs #150
The Carly P Reilly Show
00:00
The Importance of Big Things in Character Branding
"I would have to rebrand it like the actual brand name. But then, and then I would have to change the artwork enough where then it kind of just be I might as well just make up something new," he says. "There's always clever ways around it." He adds that big things in general are usually either hurtful or sometimes if you're lucky, they just won't make any impact at all but they don't really help in general. 'In my experience growing what we've grown over the last couple decades, the big thing in general areusually either hurtful'
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