How to Sell Yourself to the White House

The president of the United States sells his or her way to the White House. He lies down and doesn't do anything once he gets there, Baldwin says. Business school state: The number one reason a company fails is because they're under capitalized. Groupon got the largest valuation of any company in a shortest period of time ever going public. Why? They can drive revenues in a short period of time. It's called selling. Learn how to sell in the 21st century.