#271 James Heskett- Turning Company Culture into a Competitive Advantage
What Got You There with Sean DeLaney
The Importance of a Corporate Culture
Jim Boulden: Are you saying that the culture can actually outweigh strategy, meaninga great culture is more adaptable? People can pick up slack where strategy might be missing off. I like to think of a culture as providing,. an effective culture as providing a foundation in support of any one of several related strategies. That isnat effective culture than strategy. There's something here that's really important. But in any event, i think that a a culture can provide you with a much longer term performance.
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