I really like the point that you raised around thinking about accessibility inclusive design and using that as a framing for innovation. I don't think almost nobody thinks about it that way. And I think that's partly just because people haven't been, like I said, people haven't experienced it or gone through it. But we should be doing that, right? To give people a chance to experience it so they learn about things in a different way than just thinking it's something different.

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