The Importance of User Research in Product Development

User researchers have always gotten laid off disproportionately more than their other colleagues because we're outside of that golden triangle. Because there's no standardization of user research, you see a lot of variability in how good user research is done. Marketing, copywriting, even data analysis are all getting laid off with the fear that AI is going to take over their job,. But still with those other functions, you could argue the same thing. They put the humanness into it.