2min chapter

Becoming an Epic Being cover image

Cutting through the BS and measuring what matters with Srinivas Rao

Becoming an Epic Being

CHAPTER

The Bus Killer to Creativity, Right?

What you create for an audience of one is much more likely to reach an audience of millions, something I've said. If you're running a business metrics matter, and the thing is that metrics also give you a way to measure your performance. The problem is that we largely focus on metrics that we can't control.

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