16: Ashley Marshall: How Creative Directors Lead, Inspire, and Deliver Great Work
Bagley Talks to an Important Person
Navigating the Creative Process
This chapter explores the intricate balance creative directors must maintain between encouraging freedom and enforcing high standards within their teams. Through anecdotes and strategies, it emphasizes the need for constructive feedback, fostering collaboration, and maintaining personal inspiration as vital elements of effective leadership in creative environments. The discussion also underscores the significance of nurturing individual creativity while driving the team towards collective success.
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