How Do You Build Overnight?

Vites.com is a social media startup based in New York City. The company's founder and CEO, Haim Zuckerman, has been working on the site for more than two years. He says he thinks of content as "stock" and "flow," with flow being what you run to build an audience while stock is things that are timely or have big potential. Vites.com will be launching its first mobile app next month called vitezune.org.